Hamilton and Kardashian? A Social Sensation or Carefully Calculated PR

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Salid Martik
04/02/26
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When The Sun writes about something, it’s always wise to apply a filter. But the story spread quickly.

Cosmopolitan, citing the British tabloid, reported that Ferrari driver Lewis Hamilton and Kim Kardashian are allegedly dating. The trigger was their recent evening in London — a romantic dinner, a couples’ massage, and maximum privacy.

According to the publication, Kim flew in from Los Angeles on a private jet with two bodyguards. Lewis arrived later — by helicopter. The pair reportedly stayed at the Estelle estate and then at the five-star Le Bristol, which Kardashian has long considered her favorite hotel in the British capital.

Security at the doors. A private dining room. An attempt to stay out of camera lenses.

It didn’t work.

They’ve Known Each Other for Years

Hamilton and Kardashian have crossed paths since 2014. That year, they attended the GQ Men of the Year Awards together. At the time, Lewis was dating Nicole Scherzinger, while Kim was married to Kanye West. Moreover, Hamilton visited West’s home, took part in family gatherings, and even listened to the rapper’s music in the studio.

After Kim’s divorce in 2022, the media regularly linked her to new romances — from Pete Davidson to less high-profile names. Lewis, too, has been associated with various celebrities: Shakira, Rihanna, Gigi Hadid, Sofia Vergara, and singer Raye. Confirmations were almost never provided.

Sources claim the evening was extremely intimate. A couples’ massage. Dinner without outsiders. No random guests.

But neither Hamilton nor Kardashian has confirmed any relationship. And Lewis, after his split from Scherzinger, largely stopped discussing his personal life publicly.

Love or Calculation?

And here comes the main question.

Hamilton is going through a challenging first season at Ferrari. The pressure is enormous. The results are inconsistent. Media attention is constant.

Kardashian is a media machine. Any connection involving her instantly becomes news.

A coincidence? Possibly.

A mutually beneficial alliance? Also possible.

For now, it looks like a carefully staged social episode with a hint of continuation. And if there is a continuation, it certainly won’t go unnoticed.

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