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Back when buying an NBA team seemed like an exotic hobby for thrill-seeking executives, the league spent half a century turning sports franchises into some of the planet’s most reliable investment assets. An owner who entered at the right moment and nurtured the brand correctly now leaves the game n...
Google announced a collaboration with Steph Curry: one of the NBA's most decorated players will become the company's consultant on productivity. Curry will lead a team of experts responsible for effectiveness approaches and will work at the intersection of several key areas of the ecosystem — from h...
Every NBA season there is always at least one rookie whose highlights hit your feed before your alarm even goes off. This year that unexpected hero has turned out to be Kon Knueppel – a fair-skinned guy with the face of a model accountant who can casually quote Scripture after games while breaking l...
The Lakers veteran, wearing his signature smile, staged a mini performance about money: by his account, there’s “a couple thousand and a room key” in his wallet, the watch on his wrist is a gift, and the ones supporting him are… his kids. The irony is that public search suggestions paint a completel...
Five-time NBA All-Star John Wall announced his retirement from playing. He turns 35 on September 6, and after years of battling injuries he is closing the basketball chapter to open a new one — behind a television microphone. In his farewell message, Wall emphasized that the crest on his chest alway...
When you look at the Dallas players, it sometimes feels like their fitness is challenged not only by the NBA schedule but by the state of Texas itself. Here, the old saying that everything is bigger has long since stopped being a joke and turned into a description of reality. Bigger plates, bigger p...
Yes, Ja Morant can make an arena exhale in unison: a leap above the rim, a cut-and-finish dunk, a spin on the dribble — and social feeds are already on fire. But when the highlight reel ends and the dull 48-minute routine of mistakes, rotations, and discipline begins, the image of the NBA's Tony Mon...
Basketball is rapidly strengthening its position worldwide, and Europe is one of its key growth catalysts. NBA Commissioner Adam Silver spoke about the league’s rationale for entering the European market, the principles of competitive balance, and possible launch dates. We discussed what the new tou...
After a brief yet headline-grabbing stint with Milwaukee, Damian Lillard has once again donned a Portland Trail Blazers uniform. The club with which the point guard has been associated for more than a decade delivered fans another dramatic twist, sealing an agreement capable of altering the directio...
Indiana point guard Tyrese Haliburton is wasting no time on the road back. After suffering an Achilles tendon rupture in Game 7 of the Finals on June 22, the Pacers leader has already resumed shooting work and added water-running sessions to his rehab plan. According to head coach Rick Carlisle, the...
