From the Courts — Behind a Paywall: Sachia Vickery Monetizes Her Image and Puts a Price on Dates

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Salid Martik
05/09/25
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American tennis player Sachia Vickery has found a way to capitalize on her personal brand beyond the court: the athlete opened a page on an adults-only platform and simultaneously set a “price” for in-person dates. According to her, posts with explicit content that don’t make it onto Instagram bring fast, tangible income, and the format of paid dates with a mandatory deposit has become her way to set clear ground rules for communication.

A New Revenue Stream Outside the Tour

Vickery launched an account on OnlyFans and regularly posts material there that leans into candor. The athlete emphasizes that this format is “the easiest money” for her: it doesn’t require complicated prep, and audience interest ensures steady payouts. In essence, the tennis player has carried the principles of personal branding from sport into media: where there is demand, there is supply—framed by the platform’s rules.

Clear Terms for In-Person Meetings

A separate line of business is dates with fans and subscribers. Vickery stated openly that she no longer agrees to free meetups due to negative experiences and now requires prepayment. The baseline condition is a $1,000 deposit before the date. In her view, such a filter weeds out unserious requests and makes the interaction transparent: you pay—you get the agreed-upon time and attention format.

“The Easiest Money”: Why the Athlete Is Candid

The 30-year-old doesn’t hide that she’s comfortable trying new roles outside tennis and that she’s unconcerned with others’ opinions about her platform choice. Candor is part of the strategy: she consciously leverages the hype around her persona, converting attention into subscriptions, tips, and paid activities.

Prize Money vs. Subscriptions: What Impressed Her

Over 14 years of her professional career, Vickery accumulated about two million dollars in prize money, yet it was the rapid start on OnlyFans that impressed her most. By her own admission, the sums received in the first two days after launching the account made her reassess how to monetize her personal brand outside the WTA tours and the court.

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